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Max Green


Max writes on a range of issues affecting the meat and livestock industry for IEG Policy and IEG Vu. He began overseeing Agra Europe’s coverage of the sector in 2010 after eight years editing other Informa titles.

He previously lived and studied in South America and has worked on specialised meat and animal feed newsletters for Brazil’s Informa Economics FNP and Germany-based FO Licht. He has two Masters degrees – one from the University of London and the other from Brunel University.

As well as market trends, he likes to explore the intersection between trade, politics and regulations on animal health and welfare. He most often writes about developments in the EU, but really enjoys uncovering news from further afield, especially Latin America, Asia and Russia.

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Latest From Max Green

EU figures show boost for Argentine beef quota imports, big drop for Brazil

Argentina took almost full advantage of the EU’s lucrative ‘Hilton’ beef quota in 2017/18, but neighbouring Brazil left half its quota share unfilled.

European Agricultural Policy US Agricultural Policy

Argentina boosts take-up of EU beef quota, Brazil falls short

For the first time in several years, Argentina took almost full advantage of the EU’s lucrative ‘Hilton’ beef quota in 2017/18 – but neighbouring Brazil left half its quota share unfilled.

EU Argentina

Germany reports drop in pig and cattle numbers

Germany’s pig and cattle herds have shrunk to their lowest levels for several years, according to new figures from the federal statistics office, Destatis.

Germany Cattle & Beef

Poor first half for Brazilian pork but China eases pain

Faced with a ban on exports to Russia, Brazilian pork exporters are becoming increasingly reliant on sales to China and Hong Kong.

Brazil Hogs & Pork

Strategic partnership puts Europe ‘on the map’ in lab-grown meat sector

One of Europe’s largest meat companies is making a significant investment in Mosa Meat - a Dutch start-up that claims to be the world's leading company for cultured beef.

European Agricultural Policy European Food Law

Cherkizovo snaps up Siberia's top poultry supplier

Cherkizovo has acquired another local rival as it looks to cement its position as Russia’s largest poultry processor.

Russian Federation Poultry
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