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UK dilutables maker moves upmarket with new drinks

Belvoir Fruit Farms is widening its range of products with the introduction of new family-friendly premium cordials.

Made using 100% natural ingredients, the cordials offer traditional simpler flavours in bigger 750ml bottles priced at a recommended GBP3.89 (USD5.05).  The range will initially launch with two flavours, Belvoir Natural Blackcurrant Cordial, and Belvoir Natural Orange Cordial, both of which contain more than 50% real fruit juice.

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