Marfrig to begin trading Rezende brand in July
Marfrig, through its business unit Seara Foods, will on July 2 begin marketing Rezende branded products inherited from BRF in its asset swap. In this first phase, it will sell sausages, pizza and lasagna made in Duque de Caxias, in Rio de Janeiro, and Lages, Santa Catarina.
"Seara will keep the portfolio, production and delivery of Rezende products throughout the national market, ensuring continuity of business and products," says Marketing Director at Seara Foods, Antonio Zambelli. The Rezende portfolio includes hams, salamis, special cuts, cheese bread, frozen French fries, burgers and nuggets, which will also be marketed by Seara Foods, according to the schedule for the incorporation of the next production units.