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New lemon-lime CSD

This article was originally published in Foodnews

MULTI-Flow Industries of the US has launched a new fountain-dispensed lemon-lime CSD which will go head-to-head with 7UP (Dr Pepper Snapple), Sprite (Coca-Cola Co) and Sierra Mist (PepsiCo). Citrus Splash is priced lower than the three lemon-lime CSD majors and, according to Multi-Flow, beats them in blind taste tests. Citrus Splash will be branded under the 'Micro-Brewed by Multi-Flow' logo, which also encompasses Kodiak Cola, Kodiak Diet Cola, Morning Dew, and a variety of other carbonated soft drinks. Multi-Flow exclusively manufactures fountain-dispensed beverages, through its own distribution network along the east coast of the US, as well as through allied distributors throughout the country.



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