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Waitrose gives 100% of milk price increase back to farmers

This article was originally published in Dairy Markets

Waitrose has announced that following an industry-wide rise in retail milk prices of around 1.7 pence per litre (€0.02/l), it now pays the highest price to its farmers for milk than any other supermarket. Waitrose is pledging to give 100% of that increase back to the farmer - the only supermarket to do so.



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