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Heinz to make OS drinks

This article was originally published in Foodnews

OCEAN Spray has announced that, from March 2010, Heinz will manufacture and distribute the Ocean Spray range of beverages and sauces in Australia. Heinz will take over from Coca-Cola Amatil (CCA), which, via its subsidiary SPC Ardmona, began a three-year production deal with the company in 2007. This will lift Heinz Australia's share of the grocery ambient fruit juice/juice drink category to around 28%. The agreement covers Ocean Spray's existing cranberry and other fruit juice drinks, cranberry sauces and Craisins (sweetened dried cranberries) and could be extended to include new product formats.

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