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Unique technology claim

This article was originally published in Foodnews

FRUITFAST, a US supplier of sour cherry juice concentrate and producer of fruit softgel capsules, is to start producing a new cranberry softgel. Great Lakes Cranberry Softgels will join Montmorency CherryFlex, Wild Blueberry IQ, Wonderful Pomegranate and Black Raspberry on supermarket shelves. "Using our revolutionary process utilising the whole fruit - including the skin and pulp - the Great Lakes Cranberry Softgels preserve the berry's phytonutrients," explains process innovator, Bob Underwood. "We are the only company in the world that uses this fruit technology."

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