Fruit/tea beveragesThis article was originally published in Foodnews
TATA Tea of India has moved into the cold drinks market with the launch of T! ON, tea drinks blended with peach, mango or apple and aimed at young adults. Initially T! ON has been launched in Chennai where it is being test marketed before a national rollout. The drinks are packed in 400ml PET bottle, priced at INR22 (US$0.43).