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Photographs on cans

This article was originally published in Foodnews

BRAZIL’s non-alcoholic beverages producer New Age Bebidas has announced it will offer consumers a new version of its Xamego brand carbonated soft drinks (CSDs) - in 250ml cans produced by Rexam. Vladimir Pekic writes: The new Xamego is the first 250ml beverage can to use High Definition technology to impress photographic quality images on cans in the domestic market. The product is geared towards younger consumers. Xamego CSDs are available in guaraná, guaraná zero, cola, orange, lemon and grape flavours are also available in 2.25l PET bottles.

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