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OFT probes pickle business sale

This article was originally published in Foodnews

THE UK government’s Office of Fair Trading (OFT) is investigating the anticipated acquisition of Premier Foods’ vinegar and pickles business. OFT is considering whether the acquisition, by Japanese food company, Mizkan, would result in reduced competition within the UK market. The GBP41.0 million sale, which was expected to close at the end of July, is part of Premier’s strategy to prioritise eight ‘power brands’ and divest selected non-core businesses (FOODNEWS 22 June 2012) . The Sarson’s and Haywards brands included in the sale are the learders in their respective categories of malt vinegar and pickles in vinegar, while Dufrais is the number two brand in speciality vinegar. OFT is inviting written representations on the issue, to arrive by 2 August 2012.

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