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Supervalu CMO

This article was originally published in Foodnews

US GROCERY chain, Supervalu, has named Michael Moore as its new executive vice president and chief marketing officer. Moore, who joined the company in 2011 as business transformation officer, succeeds Julie Dexter Berg who is leaving the company. “Michael has a terrific understanding of the food industry and the challenges we face as a grocery retailer in today’s environment,” said chief executive, Craig Herkert. “I am confident that he will move quickly to build marketing programmes that are effective and efficient while ensuring that we continue to drive traffic and sales through innovative and engaging consumer marketing programmes.”

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