IEG Vu is part of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

This copy is for your personal, non-commercial use. Please do not redistribute without permission.

Printed By


UK focus for stevia institute ahead of EU rollout

This article was originally published in Foodnews

THE Global Stevia Institute (GSI), established by stevia sweetener manufacturer PureCircle, says it is focusing on work in the UK market ahead of the product’s EU approval later this year. The GSI has appointed Dr Margaret Ashwell to its advisory board. From 1994-2007, Ashwell acted as research coordinator for the UK Food Standards Agency’s research programme on nutrient status and function. She will lead GSI outreach in Europe with increased attention to the UK market. The GSI said it and PureCircle had performed a study in July which indicated that “more than 70% of adults in the UK are more conscious of their daily sugar intake than they were five years ago”.



What to read next




Ask The Analyst

Please fill in the form below to send over your enquiry or check the Ask The Analyst Page to find out more about the service

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts