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Acute Fruit to Bolivia

This article was originally published in Foodnews

MONARCH Beverage Co of the US has recently launched its Acute Fruit brand of Tropical Blast Fruit Juice + Active Mix energy drink in Bolivia. The non-carbonated 50% fruit juice is claimed to be an energy-producing drink with reduced calories, antioxidants, taurine and added fibre. It retails in a 237ml ring-pull can priced at BOB16.50 (USD2.38).



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