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Dr Pepper Legacy bottle

This article was originally published in Foodnews

DR PEPPER Snapple Group is launching a new 20oz bottle format called the 'Legacy' bottle, designed in conjunction with US packaging firm R&D/Leverage. More details will be unveiled in September. It is expected that the bottle, which is said to have a better 'feel' and is shaped so the label is not so easily obscured, will replace the 'Splash' bottle design, which has been around for 15 years.

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